As Social Media Director for the Southern Utah University Student Life Association (SUUSA), I managed content for the @suustudentlife social media presence and helped promote student events, programs, resources, and campus life to an audience of nearly 10,000 followers.

My work included developing social media strategies and campaigns, planning and maintaining the content calendar, creating graphics and short-form video content, writing copy, filming and editing Reels, and publishing content across the account. I also collaborated with SUUSA’s student government, semester registration marketing leads, event programming board, student involvement captains, the athletic & spirit board, and finance teams to promote initiatives and connect students with what was happening on campus.

Here are some examples of my work throughout this position: